What I Do
Bridging Design and Strategy to Create Impactful Experiences and Systems.
With a foundation in Communication Design and a focus on Product Service System Design, I craft solutions that connect people, services, and technology to drive meaningful change.
About meFeatured Project
Design for Emergency
This project examines emergency dispatch as a socio-technical design problem. Through multi-sited ethnographic fieldwork in Italian emergency control rooms, ground-based services, and helicopter operations, it explores how operators build situational understanding under uncertainty. These findings are translated into a functioning CAD (Computer-Aided Dispatch) prototype, designed to support progressive workflows, reduce fragmentation, and improve coordination in life-critical contexts
Selected Works
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Design for Emergency
Designing dispatch systems for medical and mountain rescue operations.
Alberto Bressan Music
Turning a growing music catalogue into an expressive tool for discovery.
Product Service System Design Website
Full makeover of the website frontend and backend.
Stelo
An award-winning plant-based system for healthier schools.
Reportage of the Milano Design Week 2024
Photos of design events and exhibitions for Fuorisalone.
Growing a Feedback Culture
A service-system concept for workplace communication and learning.